29 Jun, 2022
"IPM" continues its overview of the advertising market and this time offers advertising statistics of the gaming business.
In 2021, the representatives of the mentioned sector placed a total of 206,421 commercials on television, with a duration of 3,233,739 seconds, and the investment made amounted to 258,159,318 GEL. "Acharabet" occupies the first position in terms of television appearances - 68,741 episodes. "Crystalbet" is in second place - 41,969 rings.
The figure shows the number of commercials placed on television by gaming business representatives in 2021.
In 2021, gaming business representatives spent 258,159,318 GEL on advertising on television according to the official price list.
The largest investment was made by "Acharabet", the expenditure of which in the given period is 72,773,072 GEL. The chart shows the spending by gaming businesses on television advertising in 2021.